Amazon Middle East (primarily covering the UAE and Saudi Arabia) features FBA and FBM as core shipping options, complemented by the official SEND first-mile service, to meet diverse operational needs. Below is a detailed explanation of each method and the selection logic.
FBA is the preferred choice for sellers, who need to pre-stock inventory in Amazon's local warehouses in the Middle East (such as DXB3/DXB6 in the UAE and JED3/RUH3 in Saudi Arabia). Amazon handles warehousing, fulfillment, and after-sales service end-to-end. Its core advantage is that it grants Listings the Prime badge, boosting search rankings and buyer trust — making it ideal for sellers aiming to build bestsellers and pursue efficient order fulfillment.
There are three FBA first-mile shipping options:
1. The official SEND solution, a one-stop service with air freight taking 4-12 days (for emergency restocking) and sea freight 20-35 days (for bulk stocking), featuring transparent pricing.
2. Third-party first-mile services, including air freight dedicated lines (7-12 days), sea freight (20-35 days), and land freight (15-20 days); some freight forwarders offer door-to-door delivery with customs clearance and tax included.
3. International express, with a delivery time of 3-7 days but high costs, suitable only for samples or urgent small parcels.
FBM requires sellers to independently manage warehousing, fulfillment, and after-sales service. It has the advantages of low capital occupation and flexible inventory, making it a fit for new product testing and long-tail categories. However, it places high demands on sellers' logistics integration and customer service capabilities, requiring the establishment of self-operated relevant systems.
FBM fulfillment is divided into two categories:
1. Cooperating with local couriers or cross-border logistics providers and handling customs clearance and tax formalities independently.
2. Relying on third-party overseas warehouse fulfillment, which offers delivery speed close to FBA and supports inventory sharing across multiple platforms.
Ontask Express focuses on the Saudi special line, providing customers with efficient and reliable Saudi cargo, with a focus on the Middle East region. With overseas warehouses in Jeddah and Riyadh, along with a self-managed Chinese delivery team, we empower Chinese products to go global and benefit all humanity!